Wednesday, November 25, 2015

Twitter Tree 11-25-2015

Twitter Tree


The Twitter Tree© will be hosted by a different shop M-W-F.



Instructions:

  1. Only 2 Items per person
  2. Each Tweet must contain the hashtag: #CCFRNDS
  3.  Only 1 other Hashtag may be used.
  4. Please include a brief description of your item in the tweet.
  5. Keep your Tweet under 140 Characters (including spaces).
  6. No Mature Items
Tweet Every one’s listings. (It is not fair to others if you do not fully
participate. Team Leaders do watch who is tweeting and who is
not.) 



Limit of two (2) hashtags



Today's Tweeting Items Are:     

 

NEW!! Butterfly Wing Silver Bar Necklace by @ElunaJewelry http://etsy.me/1MR2Ihc via @Etsy #CCFRNDS #Shopping

 

Simple, Minimalist, Silver Rectangle Necklace by @ElunaJewelry http://etsy.me/1kEhy3I via @Etsy #CCFRNDS #Shopping

  

Pictures 

 

 

 

 



 







get the InLinkz code



Wednesday, November 18, 2015

Twitter Tree 11-18-2015

Twitter Tree


The Twitter Tree© will be hosted by a different shop M-W-F.



Instructions:

  1. Only 2 Items per person
  2. Each Tweet must contain the hashtag: #CCFRNDS
  3.  Only 1 other Hashtag may be used.
  4. Please include a brief description of your item in the tweet.
  5. Keep your Tweet under 140 Characters (including spaces).
  6. No Mature Items
Tweet Every one’s listings. (It is not fair to others if you do not fully
participate. Team Leaders do watch who is tweeting and who is
not.) 



Limit of two (2) hashtags



Today's Tweeting Items Are:     

 

Simple, Minimalist, Silver Rectangle Necklace by @ElunaJewelry http://etsy.me/1kEhy3I via @Etsy #CCFRNDS #Shopping

Large Sterling Silver Hoop Earrings by @elunajewelry etsy.me/10NSgWr #shopping #CCFRNDS

  

Pictures 

 

 

 

 



 







get the InLinkz code




Wednesday, November 11, 2015

Twitter Tree 11-11-2015

I just want to take a moment to Thank all of those who have worked to serve our country!

 

 

Twitter Tree


The Twitter Tree© will be hosted by a different shop M-W-F.



Instructions:

  1. Only 2 Items per person
  2. Each Tweet must contain the hashtag: #CCFRNDS
  3.  Only 1 other Hashtag may be used.
  4. Please include a brief description of your item in the tweet.
  5. Keep your Tweet under 140 Characters (including spaces).
  6. No Mature Items
Tweet Every one’s listings. (It is not fair to others if you do not fully
participate. Team Leaders do watch who is tweeting and who is
not.) 



Limit of two (2) hashtags



Today's Tweeting Items Are:     

 

Simple Silver Disc Necklace by ElunaJewelry http://etsy.me/1M6Wrh0 via @Etsy #CCFRNDS #Shopping

Medium Sized (1.5 inch Diameter) Sterling Silver Hoop Earrings http://etsy.me/u1lfkL#CCFNRD #Shopping

  

Pictures 

 

 

 

 



 








get the InLinkz code



Tuesday, November 10, 2015

Can you Spot the Mistake in my Booth?

Yesterday I mentioned that I made a mistake with my booth design during my last set up. Can you spot my mistake? It led to customers skimming my booth, without really looking at the work.

Lets see. Lights? Yes I do need some on the tables, but that was not the problem. The brown skirts are distracting, but still not the issue here..... Maybe a look at what I consider good designs and a look at booths that made the same mistake (at least from the pictures it looks that way).


These booths that made the same visual mistake I did.. Can you spot it yet?




Ok, what if I show you what I consider a better booth?

I am not an expert on craft show by any means. I just know what has worked for me in the past. Each and every time I try to do a U-Shape setup, I have trouble and don't make good sales. The reason, because it is hard for people to really see my work when they walk by.

But when I put a table of my work out front (as my good example booths have done), I have noticed that people tend to follow the tables into my booth. I actually prefer the Z-Shaped setup. And I have done very well with it in the past. During the show before my November 7th show, I thought had little choice but to due a U shape, due to the booth size. And since I had the same width as the previous show, I did the same setup. And that is where I went wrong. I know the Z-Shape works for my work, and I should try to continue using it! 

There is also a psychology behind it. People seem to have an easier time committing to walking into a booth, if there is a small barrier. (I have no idea why, just a trend I have noticed). Even tested this a few years back during a 2 day show. The girls beside us had an open u shaped booth when they setup. On Saturday they made a handful of sales and were really bummed (especially because I was making sales hand over fist right next to them).   On Sunday, I talked them into re-arranging their booth so they could be behind the tables. Sunday is always the slower of the two days at this show, and this year was no exception on attendance. But for the girls next to me, you would have thought they had an entire bus load of people there to buy from them. They quadrupled their sales from the day before.



For the record, both booths that were beside me did a lot of sales. And both of those booths had merchandise facing/sitting in the aisle.  And I had all my merchandise facing inside my booth.

Monday, November 9, 2015

Who is to blame?: Craft Show Fail



I have been doing craft fairs for ten years. I have had good shows, bad shows, and spectacular shows.

I have done high end shows in my area as well as humble church shows. I have done art fairs and street fairs. And throughout this time I have sold nothing but jewelry. 

In the beginning, I would get so upset when I would see vendors that seemed like they were making a killing in sales at the shows while I did few sales. I would obsess in how to get people to buy my work. I think this feeling is normal when you are just starting out.

As I got more shows under my belt, and more sales, I became more confident in the worth of my product. More comfortable standing in my booth talking to customers. 

During that time, I did two shows that I could say a show failed due to something that was outside my control (lack of advertising in both cases). But in every other show where I did not make sales like I had hoped, my only choice was to look in the mirror. "What could I have done better?"


I would re-examine my displays, my colors, my setup, my layout, ect.
I would think about my booth design, my merchandising, my products. I researched consumer behavior, watched which setups seemed to make customers feel more at ease (it was never the one everyone told me to use by the way), and adjusted my booth/product accordingly. 

I feel like if I am not making sales at a show, then I am the one responsible for it. If I want to make those sales, I owe it to my customers and myself to create a booth that is welcoming and eye catching. That is part of my job as a vendor.

That means being friendly (even when they ask the same question my first 30 customers asked today), having a smile on my face, not reading or playing on my phone. And finally it means being present and professional all day.

Ok so why the long list of "I am responsible?" Well as I was packing up from my last show, I overheard the promoter asking vendors if the "large displays" effected their sales. Appearently some "vendors complained that their booths were not visible from the door due to large displays blocking the view." This is what the attributed to their poor sales.


Hell my booth was blocked by two sets of gridwalls. But it was not my neighbor's fault that my sales were down. That was a total error on my part (which dawned on me later). 

Getting upset because someone has figured out a better way to show off their work (yes going up can allow for better displays) is like being mad that the straight A student, who studies every night, aced the pop quiz. The same one you failed because you had been too busy doodling rather than paying attention in class. The straight A student passed the quiz because they prepared. 

People who are successful at these shows are the ones who go in prepared. And even they have off shows. But rather than blame others when the shows don't work, they work on being better prepared. 

So who is to blame when a show was a bust? 99% percent of the time, look in the mirror. Then ask "How can I do it better?"



Wednesday, November 4, 2015

Twitter Tree 11-04-2015

Twitter Tree


The Twitter Tree© will be hosted by a different shop M-W-F.
 


Instructions:

  1. Only 2 Items per person
  2. Each Tweet must contain the hashtag: #CCFRNDS
  3.  Only 1 other Hashtag may be used.
  4. Please include a brief description of your item in the tweet.
  5. Keep your Tweet under 140 Characters (including spaces).
  6. No Mature Items
Tweet Every one’s listings. (It is not fair to others if you do not fully
participate. Team Leaders do watch who is tweeting and who is
not.) 
 


Limit of two (2) hashtags



Today's Tweeting Items Are:     

 

Spiral Cloud Silver Bar Necklace by @ElunaJewelry http://etsy.me/1M5PMnb via @Etsy #CCFRNDS #Shopping

Medium Sized (1.5 inch Diameter) Sterling Silver Hoop Earrings http://etsy.me/u1lfkL#CCFNRD #Shopping

  

Pictures 

 

 

 

 

 
 

 








get the InLinkz code